Align

Haven Development had two distinct floor plans, each with its own interior design language.
They provided detailed spec sheets covering everything from staircase styles and flooring materials to lighting fixtures and hardware finishes.
Building custom 3D models for every element across both plans and delivering within a three-week window was the core challenge.
On the brand side, the goal was to develop an identity concept that matched the sophistication of their product without overcomplicating it.

We had a detailed onboarding call with Brittanye and Winston from CoreBuild.
They had a general idea about how the floor plan would be and provided us with a
few floor plans that had potential and resonated with the vision of the project.
Along with that, the client also provided references for materials, furnishings, etc.

Visualization

For the visual assets, we created a full suite of marketing materials designed to make the pre-construction phase feel tangible.
We produced photorealistic static renderings and high-energy animations for both single-family and multi-family unit types.
These visuals were essential for communicating the livability of the spaces at a glance.

To go beyond static images, we developed immersive 360 virtual reality tours for both building typologies.
These VR experiences allow potential buyers and investors to walk through the units before a single brick is laid.
Every piece of media was built to humanize the data and transform a scattered portfolio of lots into a cohesive community vision.

The first step was to create a detailed 3D model from the given floor plan and make custom 3D models for all the furniture, fixtures, etc. that truly reflect the vision and the feeling of the project.

Compose

Alongside the VR work, we developed a conceptual brand identity direction for Haven Development.
This included explorations around logo treatment, color palette, and typography, all designed to reflect the clean, modern,
and intentional design philosophy behind their developments.
The concept was built to give Haven a visual foundation that could carry across marketing materials, signage, and digital presence as they scale.
While this was a conceptual exploration, it gave the team a clear reference point for where their brand could go.